3 reasons to start a blog

Blogging can be a worthwhile pursuit. A personalized blog is a great way to engage with friends and followers. It brings together people who are interested in the same topic, think alike and support each other. Blogging is really about building a community. And it shouldn’t come as a surprise that giving our community a great blogging platform is important to us.

Logging the web one blog at a time

The first blog – short for “weblog” – appeared 20 years ago and was published by Jorn Barger, an American who liked to “log the web” as he browsed. Barger shared his thoughts and findings in the Robot Wisdom Weblog where his pet subjects were AI, tech, the Internet and… James Joyce. Bloggers today continue to share their opinions and bring us a variety of topics and viewpoints, much like Barger did. But why do they do it?

According to one report, blogging often brings a sense of purpose to bloggers’ lives and work. Bloggers usually get started with a goal of becoming self-employed or having an outlet for creative expression. Personal development, entrepreneurship, small business, online business, productivity, marketing, and lifestyle are some of the topics bloggers write about according to the same report.

Spread the knowledge

Many bloggers publish on subjects they are passionate about. If their posts are timely and informative, they can build a following and get recognition in their area of expertise. Established bloggers often get invited to events like meetups, workshops and product launches, which bring fresh opportunities for exchanging ideas.

Influence your field

Writing a blog gives people a platform from which they can broadcast their thoughts and ideas to the world. Often, bloggers write because they are trying to make a difference. Thanks to bloggers a lot of ideas are shared and evolve. Blogging can bring very tangible results too. Influencing public policy is a good example of this.

Present a plethora of perspectives

Blogs often present different, little known perspectives that the media may not be interested in or does not have the resources to cover. Messages published by bloggers can amplify so fast that a certain responsibility comes with being a blogger. Both accuracy and authenticity are pretty important if you don’t want your writings to be labeled as “fake news”.

Blogs vs vlogs

Are vlogs the new blogs? Hard to say, but creating blogs and vlogs requires a very different set of skills, not to mention equipment. Blogs are easy to set up, and there is no specific technical knowledge that is required to do so. Blogging platforms like Vivaldi’s are free and all you need to start blogging is a computer hooked up to the internet. Many bloggers share that writing didn’t come to them naturally at first, but they got better at it as they practiced through writing their blogs.

Vlogging on the other hand needs a lot of equipment, such as an advanced video camera that records in high-definition and professional editing software. Being on camera is also not everyone’s cup of tea.

Thinking of starting a blog? Head over to Vivaldi.net and create your blog. I can’t wait to see what people are passionate about!